Noir Essence needed a digital presence that matched the craftsmanship and sensory depth of their fragrances. Their previous website presented the collection, but it didn’t communicate the emotional layers, artisanal production, or the storytelling that defines niche perfumery.

We reimagined the brand’s digital expression—elevating typography, visual tone, and product narratives. The experience was redesigned around discovery pathways: guiding users by scent families, mood, and composition notes. Rich product pages introduced storytelling moments, ingredient highlights, and rituals of use, while a modular system ensured consistency across seasonal releases and limited editions.